Franklin, Bitwise ETFs Hit Market as XRP Supply Tightens

XRP is entering one of its biggest weeks in years as major asset managers prepare to launch a new wave of spot XRP ETFs. The momentum follows strong inflows into the first U.S. spot XRP ETF. It rising sign that the liquid XRP supply is tightening across exchanges. Together, these factors are fueling renewed optimism among traders and analysts.

Franklin Templeton Leads with EZRP Launch

Franklin Templeton, a heavyweight with more than $1.5 trillion in assets under management. It will debut its spot XRP ETF under ticker EZRP on November 18 on the Cboe BZX Exchange. The launch marks the first of nine institutional XRP ETFs set to roll out between November 18 and 25. Bitwise will follow with its own fund on November 20. Then, throughout the week, ETFs from 21Shares, CoinShares, Grayscale and WisdomTree will enter the market. 

This cluster of launches represents the fastest multi-manager rollout for any crypto ETF category since Bitcoin ETFs went live in early 2024. The rush also shows how quickly institutions are moving to secure positions as investor appetite for XRP builds. Many in the XRP community see this moment as historic, especially with blue-chip managers entering the arena at once.

First U.S. XRP ETF Surges on Day One

Momentum began on November 13, when Canary Capital’s spot XRP ETF debuted and posted $245 million in first-day inflows. Analysts say this was the largest day-one volume for any ETF launched in 2025. The early success signaled strong demand from institutions seeking exposure to XRP through traditional markets. It also encouraged other issuers to accelerate their launch timelines. It is creating this rare nine-ETF cluster now unfolding over 10 days. Community reactions across social platforms have been intense. With some traders calling it the start of a new, ETF-driven phase for XRP.

XRP Liquidity on Exchanges Continues to Decline

While ETF inflows rise, XRP supply on centralized exchanges continues to shrink. According to recent on-chain data, only about 2.8 billion XRP remain liquid across major platforms. Exchange reserves have been falling consistently throughout 2025. This tightening supply is adding pressure to the market at a time when ETF issuers are preparing to acquire significant amounts of XRP to support their products. 

As a result, some analysts say demand may soon outpace the available liquid supply. XRP currently trades near $2.22-$2.27, holding steady despite wider market volatility. Traders believe supply constraints could play a bigger role once multiple ETFs begin sourcing liquidity at the same time.

Analysts Predict Higher Price Targets

With nine ETFs launching this month and liquidity continuing to dry up, several analysts are projecting ambitious price targets. Forecasts now range between $7 and $24. It depends on how strongly institutional demand scales in the coming weeks. While these targets remain speculative, the combination of ETF adoption, shrinking supply and sustained inflows has clearly shifted sentiment. 

Many traders feel XRP is entering a new phase. One shaped less by retail speculation and more by large financial institutions entering the market at once. Currently, all eyes are on November 18 as Franklin Templeton kicks off. What may become the most important stretch of trading XRP has seen in years.