- Corporate BTC holdings surge as firms add 8,400+ BTC in July’s biggest weekly accumulation of 2025
- Figma surprises markets with a bold $69.5M Bitcoin purchase, joining the growing list of institutional adopters
- Bitcoin Pepe achieves notable milestones, driven by strong community backing and innovative Layer 2 tech
Bitcoin is trading strongly above the $109,000 level as investors eagerly await the next breakout, which can push the cryptocurrency toward a new all-time high.
As analysts closely track the price movements of BTC, the corporates seem to be doubling down on their commitments .
The first week of July marks the busiest week for institutional crypto activity this year with companies collectively adding over 8,400 BTC to their treasuries.
The development came as many companies revealed their intentions to ramp up BTC investments in their filings with the US Securities and Exchange Commission (SEC).
Meme coins are gaining traction as institutional interest in BTC grows and there is an increasing interest in scalable, retail-friendly infrastructure on the Bitcoin network, which Bitcoin Pepe offers with its Layer 2 framework.
The biggest corporate BTC bet of 2025
Corporate interest in Bitcoin exploded in July 2025, with institutions adding over 8,400 BTC to their treasuries in just one week, the biggest corporate buy-in we’ve seen all year.
This surge is shaking up the crypto space, as companies across the board start weaving Bitcoin into their long-term financial playbooks.
One of the most surprising moves came from the design platform Figma, which revealed a massive $69.5 million Bitcoin purchase, a bold step that caught many off guard.
They’re now part of a growing mix of players, from AI firms to legacy corporations, that are treating BTC not just as an investment, but as a serious reserve asset.
The message is becoming clearer by the week: Bitcoin is no longer sitting on the sidelines , it’s stepping into the spotlight as a core pillar of modern treasury strategy.
