MSCI's plan to exclude companies with high crypto holdings could trigger a $15 billion sell-off.

 index provider MSCI proposes to exclude companies with digital assets accounting for 50% or more of total assets from its Global Investable Market Index, with a final decision to be made on January 15, 2026, and changes possibly taking effect in February.Analysts expect this move could force 39 listed companies to sell $10 to $15 billion in crypto assets to maintain eligibility. These companies have a total market value of about $113 billion, with Strategy (formerly MicroStrategy) accounting for 74.5% of the affected value.JPMorgan estimates that Strategy alone could face $2.8 billion in MSCI-related fund outflows. To avoid exclusion, some companies may proactively liquidate crypto holdings to below 50%, triggering market sell-offs and increased Bitcoin volatility. More than 1,268 people have already signed a petition against the proposal, criticizing it for unfairly targeting digital assets.